SEO Website Design Services
Real Virtual Advertising offers quality SEO web design services for businesses across the United States. We can provide your company with a custom designed website built for speed and search engine optimization. All of our websites contain 100% CSS HTML programming and they contain absolutely no tables. The sites that we develop are programmed by hand and not by some type of design program. You can be assured that your website will contain lean programming and offer blazing fast browser loading. We provide WC3 valid web designs in HTML 4.0 and XHTML 1.0.
There are hundreds of website design companies all over the world. However, very few web design companies contain the knowledge to successfully design a website for the purpose of search engine optimization. Anyone can design a great looking website. It is the coding behind that design that matters most to the search engines, though. There are many factors that can contribute to your internet success. Does your website contain good link structure? Is the text content of the website located at the top or bottom of the code? Is the coding valid and readable by a search engine robot? These are the questions that you need to know the answers to. Contact us and we can help you build a new website from the ground up or simply correct the issues with your current website.
SEO Web Design Process
Step 1: Architecture and Design Planning
You want to think about what your internet marketing strategy will be before you even start to build your website. All internet users can be broken down into two different groups. The first group of internet users are simply researching a topic and the second group has already done their research and they are ready to take action. You need to know which one of these you want to attract. You have to know who your target audience is and what they are looking for or your website will never succeed.
Step 2: Site Analysis and Site Assessment
You must know who your competition is. You have to figure out what is making them successful and how you can improve on what they have done to achieve great results. The first step in accomplishing this is figuring out what keywords need to be used. Using the right keywords is critical for search engine optimization.
Step 3: SEO Web Design
You want to make your website very user-friendly so it is easy to navigate. You have to think about what colors will be pleasing to the eye. Navigation is very important to your site. You want your visitors to be able to easily get around on your site and to keep them there as long as possible.
You also want to keep in mind what the search engines are actually looking for. Flash is very appealing to the eye, but there are drawbacks. One drawback is that you have to have a Flash player to view it and if your target audience is older, they may not have it and don't want to download it. Flash also does not index well and you may lose rankings in the search engines. Ajax can be a great program to use because it exchanges data behind the scenes faster, which will make visitors want to use your site more and keep coming back. PHP is also a great resource to use because it allows you to make dynamic web content that will interact with databases and other web applications.
Step 4: Web Design Implementation
After you have designed the look of your website, the content will need to be written and the SEO implemented. You want to make sure that you use your keywords in the META TITLE and META DESCRIPTION tags, as well as throughout the page. You want to make sure you keep your specific keyword density between 3-7 percent. Anything over 7 percent tends to look pretty spammy. A great rule to work by is that if the keyword doesn't sound correct in the sentence, don't put it in just because you think you need to use it. Natural sounding written content will always do better than pages stuffed with keywords. Use image links on pages where topics are not related. This will keep search engines from getting confused. Don't overload your pages with images, though. They take longer to load and some visitors may turn away because they get tired of waiting.
Step 5: Website Testing
Don't put your website out there without testing it. Let some people that you know test it out for you and let you know where they may see the site get bogged down or about something that may confuse them. Fix the problems that they find and let them browse through it again. After that, get a new group of users to check out the site, as well. You will also want to make sure that your website contains valid coding and that it doesn't contain any broken links.